Aiming at the problem that the robustness, visibility, and transparency of the existing visible watermarking technologies are difficult to achieve a balance, this paper proposes an adaptive embedding method for visible watermarking. Firstly, the salient region of the host image is detected based on superpixel detection. Secondly, the flat region with relatively low complexity is selected as the embedding region in the nonsalient region of the host image. Then, the watermarking strength is adaptively calculated by considering the gray distribution and image texture complexity of the embedding region. Finally, the visible watermark image is adaptively embedded into the host image with slight adjustment by just noticeable difference (JND) coefficient...........
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